Write Lightning is a blog from writer Deb Thompson.
Everyone is welcome here.
(Some links or topics may not be completely kid-appropriate.)
Everyone is welcome here.
(Some links or topics may not be completely kid-appropriate.)
Thu, Oct 09 2008
Clothing: A trend against trends?
In reading that mall-based apparel chains have not done well with sales lately it would be prudent to remember that a lot of mall-based retail stores all have similar items. And mall stores draw heavily on teen and young adult customers for income, so they carry styles that appeal more to teens and young adults. I doubt that this is as much an economic problem as it is a style problem, particularly when it comes to women's clothing. Very few of us look good in the current crop of tops that make a woman look as though she's practicing for maternity wear. Many of us have just quit going to look in the stores. And let's be honest. If we aren't shopping for clothes as much these days, then we're not shopping with, or shopping for, men. A lot of us are just waiting out the current styles and so we avoid the mall chains because we know they are going to be full of those trendy items. Combine that mentality with budgetary concerns and maybe we're finally affecting those mall sales a lot more than the trendy-buying merchandisers thought we would. I think it's great news.
posted at: 08:50 | category: /Miscellaneous | link to this entry
In reading that mall-based apparel chains have not done well with sales lately it would be prudent to remember that a lot of mall-based retail stores all have similar items. And mall stores draw heavily on teen and young adult customers for income, so they carry styles that appeal more to teens and young adults. I doubt that this is as much an economic problem as it is a style problem, particularly when it comes to women's clothing. Very few of us look good in the current crop of tops that make a woman look as though she's practicing for maternity wear. Many of us have just quit going to look in the stores. And let's be honest. If we aren't shopping for clothes as much these days, then we're not shopping with, or shopping for, men. A lot of us are just waiting out the current styles and so we avoid the mall chains because we know they are going to be full of those trendy items. Combine that mentality with budgetary concerns and maybe we're finally affecting those mall sales a lot more than the trendy-buying merchandisers thought we would. I think it's great news.
posted at: 08:50 | category: /Miscellaneous | link to this entry
